Tuesday, October 16, 2012

Finally a MAKEUP subscription box - Wantable.co

Wantable.co  Bold Lips Collection in Plumberry - My apologies for the yellowish cast on the photos - my lighting was not cooperating today

With the myriad of beauty subscription boxes there are out there, I can almost hear the collective groan when I tell you about yet another new box that I signed up for.  Before you roll your eyes and close your browser, let me just say that Wantable.co is finally offering what us beauty junkies have been searching for - AN ALL MAKEUP BOX of FULL-SIZE PRODUCTS.

All you have to do is take a survey (yeah, yeah - I KNOW what you're thinking. But this time, it seems that they REALLY listen!)  to help zero in on your personal style. Then, your information is used to help suggest a curated collection of beauty items to suit your style.

Each pack is based on your personal style profile and contains 6-7 items that are curated by professional makeup artists and stylists. Shipping & returns are always free. If you don't like it you ship it back at no charge with the included return label. No calling or pre-authorization is needed.

I took the quiz and was deemed a "Classic Chic"....however, don't feel bound by the description they give you. You are more than welcome to browse through and purchase ANY of the curated collections.  Each "style profile" (Classic, Glamour, Rock Rebel, Trendy and Boho) has a "look" for the season and there are 3 color variations on the look to choose from.  Unlike other subscriptions, you can choose which "look" you want AND you can choose which of the 3 color variations you prefer.

WHAT WAS IN THE BOX:
  • My Face Cosmetics in Sugar Plum - Retail value $20.00
  • Beauty for Real Nail Polish in #3 Burgundy - Retail value $15.00
  • Paula Dorf Lip Color Cream in Victorian - Retail value $22.00
  • Beauty for Real Light Up Lip Gloss in Deeply in Love - Retail value $22.00
  • My Face Cosmetics Upload Lashes Mascara in Black - Retail value $18.00
  • Verhoeven Cosmetics Cheek Candy Cream Blush in Sunset - Retail value $16.00
Total collection value: $113 (+ 2 bonus perfume samples from Spadaro)

Seems too good to be true, right?  I've always thought my coloring  - I'm asian with tanned skin, but with olive (not yellow) undertones - would prove it difficult to get matched with the right shades. It's really easy for any colors to look too pink or too sallow on my skin....so I was a little dubious about getting a collection of products from a company and have them all work out.  BUT THEY DID. Check out the swatches:



1.  Paula Dorf Lipstick in Victorian  2.  Beauty for Real Light Up Lip Gloss in Deeply in Love  3.  Verhoeven Cosmetics Cheek Candy in Sunset  4. My Face Cosmetics Blingtone Eyeshadow in Sugar Plum - slightly too sparkly for my taste, but this was my only criticism of the entire collection!     And then there's me wearing my new plummy look. I LOVE the lip color, which is richer in real life and the cheek color is perfect for a natural-looking fall flush.


New looks / collections are available quarterly, so for $40 you can get an on-trend look for each season.      I wouldn't necessarily call Wantable.co a subscription as nothing is automatically sent to you as you have to choose which collection you prefer.  Also, the flexibility at being able to opt out of purchasing every quarter is great.

THE BRANDS - I had never heard of Beauty for Real or Verhoeven cosmetics before, but I've been LOVING the cream blusher and the lip gloss - which feels great and not too tacky or slippery. It's also more muted in real life than in the bottle or in the pic above. A truly wearable shade of red that is so on-trend this season.

ANOTHER thing I love about this subscription service is that they list every product they send you with the retail value and the picture from the website of how the look fits together.


Bottom Line:  I am really looking forward to the future offerings from Wantable.co!  The $40 price tag might seem steep compared to other beauty boxes but one has to remember that this is a quarterly box (and you don't have to buy one every quarter) AND that these are full-size products AND you get to choose which collection you want to get.   For the amount of 4 possibly hit or miss Birchboxes, I have a collection of makeup that I know I will use.

Disclaimer:  This is a non-sponsored post. I paid for my Wantable.co box and was not asked to review the company or the products above. All opinions are, as usual, my own.

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